Saturday, February 21, 2009

Types Of SEO Optimization

There are three types of SEO - white, gray and black. The division of such groups is conditional, but it is - at least, in special articles are often referred to just these three termina.Razlichie between them is so blurred that at this stage, almost the same steps, only slightly different from each other, may lead to the site will be banned search engine, or, conversely, will receive additional traffic.

# White optimization - this is the most reliable, but at the same time is very long, tedious and laborious process. To ensure that all developed successfully, it is necessary to prepare, which means to make actions which need to include: thorough compilation of semantic kernel map, a list of relevant pages of requests and even further (to the extent of the needs, of course). Without good preparation, good promotion, alas, does not work.

This is followed by sustained action in the following areas - the creation of new pages on the site, enriching them with fresh content, internal link structure fitting, fitting html code, exchange links with sites that are close to the subject, and, of course, the formation of external links to your site by publishing in the specialized directories. All this - white optimization. There are special companies engaged in this activity. According to the statistics that would promote the site in this manner should be somewhere around six or seven months. At the same time, prices ranged from $ 700 bucks a month and above:

# Black optimization - this is nothing as spam, at least, on the facts. Effective promotion, but there is directly proportional to the risk of injury. Most often, black optimization takes the form of so-called dorveev (English doorway), but there are lots of other methods. The idea is that a user is traveling on the Internet, regardless of his will found myself at untwists site. Of course he does not get what he needed, and the search engine is in the position of blame, because namely, it is quite a specific keyword is not issued the relevant from the standpoint of the user address.

Therefore, search engines, and equipped with a permanently fitted with new filters, which identify, say, the same doorway and banyat all the links that exist in them. As a result - black optimization can not only quickly promote your website, but also to get the opposite effect, which means - to be made to the black list of the search engine and lose all that was before in terms of promotion. In the black of optimization, in addition to dorveev with redirects, use: invisible text, cloaking and nepotistsky spam.

# Gray optimization - balancing on the verge of prohibited and permitted. Depending on the specific case or a small difference reception optimization, optimization search engine can be seen as quite normal, or as vicious black optimization. Most often, the definition of gray optimization methods fall placement of links and work with them. But there are other ways - an artificial increase in the number of keywords on the page, tricks and zamorochki against Tag

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